If you operate a Pub or restaurant, you may be missing out on using some simple technology that will make your restaurant more attractive, increase engagement with your customers and make your marketing super easy!
What a lot of hospitality venue operators don’t know is that they can attract more customers by offering FREE guest Wi-Fi using the internet connection they already have!
WI-FI for Pubs & Restaurants
Pubs & Restaurants can use a Guest Wi-Fi Hotspot to deliver free Wi-Fi to their customers using an existing internet connection. The Wi-Fi asks customers for their name, email address and so on, capturing all important customer details. The guest information is then stored and can be used for highly targeted restaurant email marketing, social media marketing and even mobile marketing.
Using a Guest Wi-Fi Hotspot in your pub or restaurant to gather data is really simple and also offers restaurants the chance to advertise their offers in house. The branded Wi-Fi landing page can also contain advertising enabling your PUB or restaurant to really push offers and promotions to the customer while they are on the premises!
How we get the data
When a guest accesses the FREE guest Wi-Fi, they will be asked to provide some personal details, such as name and email address before they get access to the FREE WI-FI. This data capture via Wi-Fi enables your business to build marketing lists turning your Wi-Fi into a marketing machine. This guest Wi-Fi data is invaluable for driving footfall and delivering special offers to your guests after they have left you. Our automated social emails also allow you to grow your social following, asking guests to like, follow and recommend on popular sites like Facebook, Twitter, Instagram and Trip Advisor.
Increase your reach
Pubs & Restaurants using FREE Wi-Fi can additionally improve their social media presence. A FREE Wi-Fi Hotspot solution will send each customer one of our LFR emails (Like Follow Recommend). This communication asks the customer to like your Facebook page, follow you on Instagram and submit their recommendations to Trip Advisor.